This policy explains what personal data Travel Guitars collects, how it’s used, and the choices you have.
Who we are
Travel Guitars is operated by Phil Salcedo. Correspondence address: Travel Guitars, Tobacco Warehouse, Liverpool, L3 0BB, UK. Email: hello@travelguitars.co.uk.
What data we collect
- Contact data, such as your name and email address, if you get in touch through the contact form.
- Technical data, such as your IP address, browser type, device information, and operating system.
- Usage data, such as pages visited, time spent on pages, and how you interact with links, including affiliate links to Amazon.
- Marketing preference data, such as whether you’ve agreed to non-essential cookies.
How we collect your data
We collect data when you use the contact form, browse the site, or interact with links and tools on it.
How we use your data
To respond to messages, understand how readers use the site, measure which content and affiliate links perform well, prevent misuse, and meet our legal obligations.
Legal basis for processing
Under UK GDPR, we rely on consent for non-essential cookies and advertising, legitimate interests for running and improving the site, and legal obligation where the law requires us to keep or disclose information.
Cookies, advertising, and tracking
Travel Guitars uses cookies and similar technologies. Some are needed for the site to work. Others help us understand site usage, measure affiliate link performance, and show or measure advertising. Third-party vendors, including Google, use cookies to serve ads based on your prior visits to this website or others. Google’s advertising cookies let it and its partners serve ads based on your visits to Travel Guitars and other sites. You can opt out of personalised advertising through Google Ads Settings and manage other vendors’ cookies through www.aboutads.info/choices. See our Cookie Policy for more detail.
Affiliate links
Some links on this site are Amazon Associates affiliate links. We may earn a commission if you click through and buy something, at no extra cost to you. See our Disclosure page for full detail.
Who we share data with
Analytics providers (Google Analytics), advertising partners (Google AdSense), Amazon Associates, our hosting provider, and other technical service providers, only where needed for the purposes above.
International transfers
Some providers, including Google, may process data outside the UK. Where this happens, we rely on appropriate safeguards such as UK adequacy regulations or approved standard contractual clauses.
Your rights
Under UK GDPR you can ask to access, correct, delete, or restrict use of your personal data. Contact us at hello@travelguitars.co.uk to exercise these rights.
Changes to this policy
We may update this policy from time to time. Check back periodically for the latest version.
Effective date: 19 July 2026
